October 31, 2024
Creative Branded Merchandise for Cooler Weather Marketing
Nothing beats a hoodie sweatshirt! They’re soft, warm, feel good, and last long. People love to wear them, and people love to get them. That’s why they make such great branded merchandise for businesses and corporations of all shapes and sizes.
Whether you’re a small family-owned business or a big Wall Street company, there are “hoodies” out there with your logo on them. Employees love to wear the hoodie at work! Loyal customers love to wear the hoodie on the road. And you probably feel proud pulling your company’s hoodie out of the dresser drawer on a cool fall evening at home.
But what next? While hooded sweatshirts are always going to be in style, there are many ways to step up the game. By adding a little bit of variety to your branded merchandise options, you’ll set yourself apart from the competition. A different style might increase your brand’s value. You’ll also give your employees and customers a new way to show off their favorite brand…yours!
Since it’s getting cooler, here are a few things to consider if you want this season to be a little bit different than the logo on the sweatshirt. Consider these options for branded merchandise this season:
Long-Sleeve Quarter Zip Pullovers
Like a sweatshirt, just lighter. Best of all, these can be worn to the office on business casual days with confidence and pride. The company logo looks great on the chest, but a small one also goes great on the sleeve or the back of the neck.
Fleece Jackets
These jackets are lightweight yet warm, thanks to the down insulation. They are compressible, making them great for traveling. The company logo can be embroidered on the chest, sleeve, or back. Best of all, they can be worn in all sorts of weather.
Vests
Vests are the rage right now. Everyone is wearing them, and they look great! Like a quarter zip pullover, get creative where you place the logo, and these can be a fashion item that gets worn often.
Scarves
We like to think outside of the box! You might not want to plaster your logo all over a scarf, but you can be creative and subtle. You’ll stand out and maybe even start a trend your competitors will wish they had started!
Branded Beanies
Just like Tie Dye T-shirts (linked), Beanies never go out of style! They are as much a fashion statement as a way to keep your head warm. A marketing-focused printer, like we are at Bullseye Activewear and Promotions, can help you plan a subtle logo placement to make this an inexpensive but long-lasting wearable branded item.
Blankets
Blankets with your logo are great gifts for employees and loyal customers. They are also good ideas for charitable fundraiser donations!
Socks
Why not? Next time you are in a meeting, scan the floor to see what people are wearing on their feet. You’ll see some creative socks on display! Sometimes, what we wear to work doesn’t get to show off our fun side, and socks fix that issue! Your logo on socks is a fun idea, and it’s not too expensive. Plus, you get two pieces instead of one! Win/Win!
There are many ways to incorporate logo wearables into the everyday lives of your employees and customers, but you may also consider promotional items like branded umbrellas, thermal bottles, coffee mugs, or even candles We created this video to show off some of the items we have created for others in the past.
Your employees and loyal customers want to show off your brand. Make sure they have plenty of ways to do so, no matter the weather.
Bullseye Activewear and Promotions can help you make the right decisions when it comes to how much to spend, on what items, to get the highest return, and to reach your marketing initiatives. Reach out today, and let’s see what fits best for you, your company… and your customers.
Call us today at 330-220-1720, or click here to email us.